How to Get Found and Remembered: A Simple Guide to Backlinks
You’ve poured wax.
You’ve poured your story.
Now it’s time to help people find you and remember you.
Not by chasing the algorithm.
Not by posting every single day.
But by creating quiet, powerful connections that lead
people back to what you’ve built.
That’s what a backlink does.
So, what is a backlink?
In simple terms:
A backlink is when another website links back to yours.
That could be:
- A blog that features your candles and links to your shop
- A Pinterest pin that leads to your site
- Even your own blog post linking to another page on your website
Backlinks are digital memory.
They help Google say, “This content matters.”
They tell the internet that you’re not just passing through you’re building something that lasts.
Why Backlinks Matter (Especially for Makers):
Most people think you have to post constantly to be seen.
But the truth is: what connects you lasts longer than what chases views.
Backlinks help you:
- Get found in search results
- Build credibility with Google
-
Create a digital trail that points back to your legacy
How to Start Building Backlinks
You don’t need to be tech-savvy. You just need to start small:
- Add links inside your own site (internal linking):
Link your blog posts to each other. Link your guide to your products.
This shows Google that your site is alive, connected, and trustworthy.
2. Share your content on platforms that link back:
Pinterest. Facebook. LinkedIn. Even in a private community.
Every link back is a trail of breadcrumbs that leads home.
3. Ask for features, but with intention:
If someone loves your candles and has a blog or business—ask them to link your shop directly when they mention you.
4. Keep your free guide visible:
Before the Flame, the Wax Remembers™
is a powerful way to build trust.
Every time it’s downloaded, it links people back to your site, your message, your next step.
The Slow Burn Way to Build Authority
You don’t have to shout.
You don’t have to chase the algorithm.
You just have to keep pouring truth, value, and real connection.
And make sure that wherever your story goes, it leads back to you.
A good candle flickers. A great link lasts.
Make your wax and your website remember you.
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grice wax & wicks | the wax remembers™
